Business

Fiverr introduces a new Pinterest-like personalized discovery feature

Freelance marketplace Fiverr introduces an interactive Pinterest-like mobile experience that allows users to interact with a constantly updated feed of visual content curated specifically for them. The company says the new feature called “Inspire” is specifically designed to inspire new projects and help users find freelancers in the market. Users can interact with the content by “liking” it on their feed and adding it to a mood board or list in the app for reference later.

According to Fiverr, the new feature is also intended to help users discover various services and features that may be beneficial for their business or project needs. The content of the feed is curated based on users’ recent searches and purchases. The company notes that by using native endless exploration, users are not only exposed to content that is very personal and relevant to them, but also content that can complement what they have previously viewed.

“We are excited to see what inspiration and ideas come from this new experience, and we will continue to commemorate and recognize the hard work of talented freelancers everywhere,” said Liron Markus, Vice President of Product at Fiverr, in a statement.

Credit: Fiverr

This latest news comes out recently as Fiverr acquired Stoke Talent, used by companies to manage their freelance teams, for $ 95 million. Stoke’s toolset includes capabilities for onboarding new freelancers; Employers can also pay them through the platform and track their overall freelance budget accordingly. In October, Fiverr acquired Seattle-based online learning company CreativeLive for an undisclosed amount. CreativeLive is an entrepreneurial learning platform where users can take courses on video, photography, design, business, marketing, and more.

Fiverr expanded earlier this year beyond project-related payments with the introduction of three- or six-month subscriptions. This feature allows sellers on Fiverr to offer to provide a defined amount of work each month. The buyer or seller can cancel at any time without paying any fees for the remaining months of the subscription.

Fiverr is now headquartered in New York, but was founded in Tel Aviv in 2010. It is publicly traded on the NYSE and is valued at $ 6.3 billion. Fiverr said more than four million customers bought freelance services on its platform in more than 160 countries in the past fiscal year. The marketplace includes specialties in more than 500 categories and nine industries such as graphic design, digital marketing, programming, video and animation.

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