Voyager Digital crypto trading platform has signed a contract with the National Women’s Soccer League (NWSL) to provide players with crypto education and financial assistance.
In an announcement made Tuesday, Voyager said it would become the league’s first cryptocurrency brokerage partner under a multi-year contract. The trading platform said a “substantial amount” of the investment would fund players’ crypto accounts. From 2022, 12 teams are expected to be represented in the NWSL, so that up to 312 players could benefit from the Voyager partnership.
“Voyager’s investment in the league is particularly innovative because together we have designed the partnership to include direct financial resources for each of our players as well as education about the revolutionary changes in digital assets,” said Marla Messing, interim CEO of NWSL.
Soccer. Source: Pexels
As part of the agreement with Voyager, one player from each of the NWSL teams will act as an ambassador, attend educational events, and create crypto-related content. The exchange said it will offer “key lessons and tools” designed to help players develop long-term financial growth opportunities after they end their sports careers.
Many crypto companies and platforms have partnered with sports organizations around the world as the space expands and apparently becomes more profitable as a sponsor. Voyager is already the crypto brokerage and international Partner of the Dallas Mavericks basketball team after an October deal. The FTX crypto derivatives exchange also announced that it had it Become an official sponsor Major League Baseball in June.
Voyager Digital was founded in 2018 and currently offers more than 60 digital assets for trading on its mobile app, which also includes services such as yield farming. In October, the platform announced that it received an investment of $ 75 million from quantitative crypto trading company and liquidity provider Alameda Research.